Marketing tools

Enter impressions and conversions for your control and variant to get a plain-English verdict — winner, loser, or not enough data yet — with confidence level, p-value, and required sample size to reach significance.

Ad spend burn-rate and runway dashboard. Enter your bank balance, fixed overhead, daily ad spend, and current revenue to see how many days the business can survive if revenue drops to zero — plus runway scenarios at reduced ad spend levels. Inputs are saved automatically to your browser.

Enter your monthly traffic, add-to-cart rate, industry abandonment rate, and recovery email metrics to see the monthly revenue you're losing — and how much a well-tuned email sequence can claw back.

Calculate whether an influencer gifting campaign will pay for itself before you ship a single unit. Enter product cost, units gifted, expected conversions, and average order value to see net profit or loss and the exact break-even conversion count.

Bulk-generate UTM-tagged URLs for multiple channels from a single landing page. Add channels with one click using built-in presets for Google Ads, Facebook, email, and more — then copy, save, and reuse your links across campaigns.